German Orange Cola vs American Sodas: What’s the Difference
When it comes to beverages, American soft drinks are known and loved the world over. Global markets are familiar with iconic cultural brands like Coca-Cola and Pepsi. However, more modern, adventurous soda enthusiasts have broadened their horizons. There’s a level of enthusiasm and curiosity to try new drinks from around the world and see what flavors and textures other places have to offer.
Since the 1970s, Germany has had access to a popular drink called Spezi, which is now available in the United States as Sunset by Paulaner. But what’s the difference between this German orange cola and American sodas? We’re here today to take you on a groovy adventure through the history of this iconic beverage and why we’re thrilled to share it with the rest of the world.
A Brief History of German Orange Cola
Spezi has a history deeply rooted in Bavarian culture. The soda goes all the way back to German barkeepers in the 1970s, who wanted to create a refreshing, nonalcoholic beverage to bring people together on a hot summer day. They blended cola with orange soda to create a new category of beverage that caught on and quickly spread.
The Paulaner brewery already had a reputation for high-quality beers and applied many of the same brewing techniques to create and package Spezi for mass distribution in the mid-1970s. Paulaner emphasized natural ingredients, bold flavors, and an eye for quality. These traits made their beer so popular, and it applied to their soda as well. Even all these decades later, Spezi is an iconic soda in German culture and a true household favorite.
American Soda’s Tale of Sweetness
American soda brands like Coca-Cola, Pepsi, and Dr. Pepper have been around since the late 19th century and offer a blend of caffeine, fizz, and an intense sweetness that has helped them stand out and become cultural milestones.
Unfortunately, many of these sodas rely on heavy caramel notes, high degrees of caffeine, and syrupy aftertastes that may leave some soda drinkers feeling a bit bogged down after a while. However, these well-loved drinks generally focus on delivering a uniform flavor profile crafted for mass-market appeal.
Flavor Profile: Examining the Taste
One of the main factors that helps Spezi or Sunset stand out from its American counterparts is that it blends the classic cola taste with hints of bright, natural orange citrus. Many colas combined with fruit flavors use a heavy artificial cherry syrup that further emphasizes the sweetness. Sunset allows the natural tart taste of the orange to balance out the sweetness of the cola, giving it a smoother, lighter texture.

Natural Ingredients vs High-Fructose Corn Syrup
The choice of ingredients and sweeteners is one of the biggest differences between German orange colas and American sodas. Many American sodas sweeten their beverages with high-fructose corn syrup to deliver a punchy sweetness. It tastes good but lacks the smoothness and crispness that comes from natural sugars. Many Americans talk about the superiority of Mexican Coca-Cola, which uses natural cane sugar instead of high-fructose corn syrup.
Sunset offers a similar level of sweetness, but we sweeten our beverages with natural beet sugars instead of cane sugar. This is a popular sweetener option in Europe and allows the beverage to provide just the right amount of sweetness to make the soda enjoyable without overloading it with an overly syrupy sensation.
Tradition Meets Innovation: The Brewing Process
Many American soda manufacturers use high-speed automated processes. Paulaner uses their decades of brewery experience to create an artisanal beverage that everyone can enjoy. Sunset carries several decades of history and craft that date back to our original vision of creating a beverage that you can sip with your friends. We use the same recipe and techniques that we did 50 years ago to offer something more than refreshment. We offer a taste of our history with every sip.
Cultural Significance: A Drink With Meaning
Spezi holds a special place in German history and stands out as a staple of Bavarian hospitality. It’s a versatile drink that’s popular at family gatherings and sporting events. Plus, it complements many cocktail and mocktail recipes. Spezi is a cultural touchstone in many German lives across multiple generations.
Many American sodas have a culture centered around them as well, especially with iconic marketing campaigns like Coca-Cola’s holiday ads. There’s a sense of nostalgia that pairs with modern conveniences.

Zero-Sugar Options: A Modern Twist
Spezi understands that even the subtle sweetness of natural beet sugar isn’t an option for those looking for sugar-free beverages. Fortunately, we offer a sugar-free option that maintains a flavor profile close to the original while utilizing the same beloved brewing techniques. Our zero-sugar drinks are a balanced, guilt-free indulgence that caters to those looking to enjoy the fizz and flavor without the extra sweetness.
Many American soft drink brands offer sugar-free options, but they still prioritize trying to capture that overly sweet flavor and may have an artificial or bitter aftertaste. Paulaner takes a more natural approach to sugar-free sodas and tries to make our zero-sugar option complement the classic taste.
Packaging and Presentation
We believe that visual appeal plays a big role in how customers perceive a soda. Coca-Cola maintains its impact with strong branding and a recognizable logo. Many American sodas stick with the classic designs or regularly rebrand themselves to try and stay relevant in the modern market, as seen with Pepsi’s multiple redesigns over the decades.
Since Spezi dates back to the 1970s, we aim to capture that similar vibe, offering customers a funky, retro feel that maintains the fun and energy of the era. We like to think this nostalgic blend of colors and patterns helps us stand out and lets out product feel special when it’s in your fridge or in your hand.
Availability in the US: Expanding Horizons
For many years, Spezi was only available in Germany. Thanks to growing demand, we now proudly offer the drink in the US under the Sunset name. We want to spread the love and give those seeking new drink opportunities something unique without needing to book a flight to Europe.
That’s part of what makes Sunset so exciting. We offer bold and exciting tastes for those searching for something that stands out from the norm.
Don’t wait to discover what makes Sunset the ultimate German soda. Check out our shop today, and get yourself some cans full of history. The crisp, refreshing blend of cola and orange soda is just a click away!